How To Be Persuasive, Master The Art Of Persuasion And Influence

We all know how important it is to influence people and persuade them to say yes to us. whether it is a sales, advertising or job interviews, influence is everywhere. How to be persuasive is something we all unconsciously crave for. But we often don’t know how to be persuasive and there is no single formula that seems to work in all cases. If we use the art of persuasion…

Read More

The GROW Model for Coaching – Coaching Essentials and guide

If you ask me which is the single most well known and effective technique for executive coaching, I would be very quick to tell you that it is  ‘The GROW model for coaching’, developed by Sir John Whitmore. It provides a simple yet very effective framework for coaching. What Makes the GROW Model Different? Foremost, the model utilizes a very simple but effective framework. The GROW Model also provides a…

Read More

What is PEST Analysis? How to Perform PEST Analysis

Every business whether big or small operates in a very dynamic environment. There is always a need for strategic business tools to assess the current market situation, predict future changes, and help devise a strategy to overcome challenges. PEST analysis one such measurement tool to help assess markets for a particular product or a business at a given time frame. It allows you to organize your assessment and analysis of…

Read More